Re-build,Re-construct, Re-shape,Re-invent.....

Going against former believes Tom Peters stated some years ago that there are no excellent companies. According to him: “it is no longer enough to be excellent; companies have to stand out from the crowd. Companies have to shrink, even deconstruct. They have to innovate. They must make the workplace more interesting.”. In our current financial turmoil, is this statement more relevant than ever? What do you think?